Matilde Rezgui Savaton, from his full name, (1998), is a creative born in the heart of Paris. She unfolds her story, navigating the western outskirts of the bustling metropolis.

Matilde’s academic journey paints a vivid picture—initiating with a Technological Baccalaureate in STD2A at the west of Paris, in the Yvelines area, and culminating in a Master’s in Art Direction at Penninghen in 2022. Along this path, Matilde embarked on two transformative internships: the first at the Galerie Patrick Seguin, specializing in 1950s furniture, and the second at the multidisciplinary creative studio of Yorgo&Co.

In her aesthetic evolution, Matilde’s early years embraced diverse arts, from drawing to pottery, saxophone, and dance. The allure of the graphic arts emerged later, becoming a focal point of her creative journey.

Over her artistic explorations, Matilde casually ventures into the realm of freelance work, Matilde harbors a deep passion for editorial design, nurtured by her profound addiction to books.

Her inspirations sprout from the rich soil of storytelling, where Sophie Calle’s work resonates deeply. The fusion of reality, daily life, anecdotes, and whimsical concepts creates a landscape that is both accessible and elusive. Matilde envisions a book project in a similar vein, intertwining photo reportage, research, and the influence of everyday life.

Matilde’s academic journey took a thought-provoking turn with her thesis on the power and meaning of words. Guided by a fascination with various topics, from regional dialects to humor, inclusive writing, anglicisms, and slogans, she engaged with individuals working in these thematic realms. This exploration birthed a fictitious publishing house, weaving together graphic/typographic, social, and activist themes through a collection of five editions.

In a symphony of interviews, Matilde delved into the worlds of Muriel Paris, Julien Priez (Boogy Paper), Pierre-Michel Bertrand, Père Gaultier de Chaillé, and Marie de Brauer. The exploration of typography, word polysemy, religious connotations, and feminist activism became a gateway to profound conversations and thematic revelations.

Beyond the academic sphere, Matilde’s influences span the legacy of Bauhaus, avant-garde movements, and the Swiss design ethos. Small Parisian bookstores like Librairie Sans Titre and Cahier Central, along with events like Off Print, Accident(s), and festivals in Hyères and Arles, serve as wellsprings of inspiration. However, in the national landscape, Matilde reflects on the challenges faced by graphic design in France, echoing the sentiments of her professor Etienne Robial.

Her aesthetic leans towards the legacy of Bauhaus, characterized by a rigid and neatly organized style with emotional and political undertones, especially in projects aligned with her convictions. As a fervent advocate for social-cultural graphic design, Matilde finds purpose in creating solutions that resonate with a broader audience.

Looking forward, Matilde contemplates the future of her artistic journey. While graphic design holds a special place in her heart, she envisions a return to more manual and artisanal activities, influenced by her past experiences in stone carving and masonry during « holiday work camps. » The allure of working with materials and spaces that have a history beckons, creating a vision of a future where creativity intertwines with tangible craftsmanship.